The focus on healthy skin

Korean skin care places a lot of emphasis on the skin's own beauty, at a very young age, Koreans are taught the importance of skin care and the process to ensure their skin looks healthy and beautiful. Typically, your skin care routine includes cleansing, toning, and moisturizing. 

However, Koreans have an extensive 10-step skincare routine before going to bed, also known as double cleansing. There is also a 5-step Korean routine that you can opt for if you are short on time. Skin care products focus on treating skin problems such as restoring damaged skin, preventing wrinkles, making it look firmer, etc.

Without a doubt, Korean cosmetics have brought about a large-scale transformation in the skin care and makeup industry. They are constantly trying to create new products, while other countries are having a hard time keeping up. 

With all the reasons mentioned above, and many more, it is quite clear why Korean skincare and cosmetics have become popular throughout the world.